Marketing for PAL brokers
No matter what type of factoring broker or consultant business you plan to create, one thing is certain: you will need a business website. Just like any other industry, your website serves as your digital storefront—a place where prospects and clients can learn about your services, connect with you, and even make inquiries. Fortunately, in […]
Lead Generation: Review of PAL Associate Website Templates Read More »
Are you afraid of cold call telemarketing when prospecting? If so, you are not alone. As a professional factoring consultant, one of the most daunting tasks can be picking up the phone and making those cold calls to potential clients. The fear of rejection, the uncertainty of how the call will be received, and the pressure to make
Warming Up Cold Calling Anxiety: Start Using Direct Mail Read More »
In the business of running your business as a freelance factoring broker where lead generation is a top priority, the decision to participate in face-to-face networking events hosted by your local Chamber of Commerce is not just a choice—it’s a strategic investment. Chambers of Commerce organize a variety of networking events to facilitate connections among local
Associates: Need Some Quick Commissions? Consider Joining Your Local Chamber of Commerce Read More »
Referral-based marketing has always been one of the most reliable ways to grow any business, especially in the factoring industry. The beauty of factoring is that even a small account can bring you significant recurring monthly commissions. Let’s break it down: Small Accounts: For a small factoring client, the residual monthly commission might be between
Super-Charge Your Leads Generation with “We Pay for Referrals” Campaigns Read More »
When selecting a domain name for a factoring broker or consultant, professionalism is key. A domain name is often the first impression a potential client will have of the business, and it serves as an important part of the brand identity. For factoring brokers and consultants, the domain name should reflect trustworthiness, expertise, and stability,
PAL Associates: Selecting Your Website Domain Name Read More »
Blogging is one of the most critical marketing channels available for all commercial finance consultants. And, unfortunately, the most overlooked and underutilized. Not only does blogging drive website traffic and promote your financing products and services, but it also helps you build relationships and ultimately commission-generating customers. What Is Business Blogging? Business blogging is a
Blogging: The Benefits of Your WordPress Website’s Blog Read More »
Everyone agrees that factoring brokers’ and consultants’ potential for sales success lies in their ability to generate leads. The only way to keep the commission revenue stream flowing is to find viable leads to follow up on. For professional consultants, such as factoring brokers and agents, the types of leads to focus on are those
Success with Leads: Differentiating Marketing Qualified Leads from Sales Qualified Leads Read More »
